Event category: Growth

What sets influencer marketing apart is the emotional connection it creates. Influencers are not just promoting a product or service, and they're sharing their personal experiences and emotions. They're making a connection with their followers and creating a sense of community. And when we see someone we admire and trust using a product or service, it creates an emotional response in us. It makes us feel like we're part of something special.

This presentation is perfect for founders and sales leaders who are looking to take their sales performance to the next level. We will cover what key metrics sales teams need to track to ensure they operate at peak performance. Additionally, we will focus on how to analyze sales data to improve your team's performance and share strategies on how to make data-driven decisions and use this data to increase revenue. By the end of this presentation, you will have a solid understanding of how to use sales data to increase revenue without hiring more reps and actionable resources that you can use once you get back to the office.

"What does your company do?" It's a question that SaaS sellers and founders get asked so often. Yet it's one that so many of us fail to answer with the simplicity, authenticity, and conviction needed to convert modern buyers. Meanwhile, your customers struggle with unprecedented solution choices, razor-tight budgets, and infinite distractions. So if you want to avoid getting lost in a sea of sameness, your pitch needs to resonate with lightning-fast emotional precision! In this session, David Priemer, founder of Cerebral Selling and author of the bestselling book, Sell The Way You Buy, will share high-conversion tactics for translating your narrative of solutions and benefits to the customer's language of pain and purpose.