How Influencer Marketing Helped Grow an 8-Figure SaaS Business Sustainably

Name: How Influencer Marketing Helped Grow an 8-Figure SaaS Business Sustainably
Start: 2023-11-16 13:55:00
End: 2023-11-16 14:30:00

November 16, 2023 • 01:55 PM – 02:30 PM

Room 213/215

Speaker

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Ashleah Wilson

Head of Growth Marketing Jane.app

Tactical Breakouts

What sets influencer marketing apart is the emotional connection it creates. Influencers are not just promoting a product or service, and they’re sharing their personal experiences and emotions. They’re making a connection with their followers and creating a sense of community. And when we see someone we admire and trust using a product or service, it creates an emotional response in us. It makes us feel like we’re part of something special.