Event category: Tactical Breakouts

Events

November 13, 2024

03:10 PM - 03:40 PM EDT

Room 214 2024-11-13 30 MINS

The 11 Timeless Laws of Startup Marketing

In this hands-on session, we’ll break down the 11 timeless laws that make or break startup marketing. You won’t just learn the theory— this is a working session where you’ll map out your next growth move based on each of the 11 timeless laws. You'll leave with a start up marketing blueprint for growth and success.

This session is led by Sumeru, who's helped several startups become unicorns (Gong.io, Addepar, Thinkific, data.ai). Ready to transform your startup’s growth engine? Let’s get to work!

SUMERU CHATTERJEE

Founder

TheLaunchMob.com

02:30 PM - 03:00 PM EDT

Room 213/215 2024-11-13 30 MINS

Sowing the Seeds of Love – The Founder/Investor Relationship in the Early Stages

This session explores the crucial dynamics and strategies that foster successful partnerships between founders and seed investors. Delve into innovative approaches to seed funding, evolving investor strategies, and the importance of nurturing strong, collaborative relationships to drive startup growth and innovation. Learn how to find that perfect match! 💓💰

Moderator

Neil Grunberg

Co-Founder & Managing Partner

Storytime Capital

ANDRE CHAROO

Founder & General Partner

Maple VC

Marc Gingras

Co-Founder & CEO

Bloks

KAYLEE LIEFFERS (ASTLE)

Co-Founder & CEO

Blanka

02:30 PM - 03:00 PM EDT

Room 210 2024-11-13 30 MINS

Unlocking Growth: AI-Powered Customer Education and Community Building

In this Fireside chat with Candice Faktor of Disco, discover how AI can tailor educational experiences, improving product adoption and user satisfaction. Learn strategies for utilizing AI to create vibrant customer communities through intelligent content curation and automated moderation. Understand key metrics to evaluate the effectiveness of AI-driven initiatives on customer retention and overall business performance. And finally gain actionable insights on integrating AI tools into your customer education and community efforts while maintaining a human touch. This session is jam-packed with great takeaways as we navigate and integrate AI systems into business practice.

Moderator

KAYLA ISABELLE

CEO

Startup Canada

CANDICE FAKTOR

Founder & Co-CEO

Disco

02:30 PM - 03:00 PM EDT

Room 214 2024-11-13 30 MINS

Foundations of Steadfast Leadership: Driving Success and Strategic Preparation for Company Growth

Explore the foundational elements of steadfast leadership in company growth, delving into resilience, strategic decision-making, ethical standards, people over profit, and adaptive leadership. Engage with industry experts to understand how these traits drive success and strategically prepare for optimal outcomes and M&A exits.

Moderator

CHASE IRWIN

Partner

Dentons

NARBE ALEXANDRIAN

Founder and CEO

Define Capital

MEHRSA RAEISZADEH

Co-Founder

MintList

PETAR ZELIC

Managing Director & Head of Tech Investment Banking (Canada)

Stifel

10:50 AM - 11:35 AM EDT

Room 214 2024-11-13 45 MINS

Founders: Play Your Own Game

Informed by 30 years of investing in technology and venture capital, Brice Scheschuk explores themes about fundraising including the limited scenarios where venture capital makes sense, the concepts of outlier founders and venture scale growth, and numerous alternative capital paths that are applicable to most founders. He discusses the concept of “Mighty Middle” businesses which exist between venture capital and lifestyle businesses and provides a balancing narrative to venture capital as the key measure of success.

BRICE SCHESCHUK

Managing Partner

Globalive Capital

10:50 AM - 11:30 AM EDT

Room 213/215 2024-11-13 40 MINS

FOBO and the Ongoing Quest for Product Market Fit

Put your “Fear of Being Obsolete” (FOBO) behind you as we do a deep dive into the pursuit of Product Market Fit in today's competitive landscape. This session delves into strategies for overcoming decision paralysis, what founders have done to balance innovation with customer needs, all while achieving sustainable growth amidst evolving market demands.

Moderator

APRIL FONG

Executive Editor

The Logic

KEVIN KLIMAN

CEO & Founder

Humi

Michael Litt

Co-Founder

Vidyard/Garage Capital

November 15, 2023

02:25 PM - 03:00 PM EDT

Room 210 2023-11-15 35 MINS

Dominating an Industry with AI

The future of many industries will be influenced by AI, but in industries with legacy tech, outdated systems and archaic processes, the opportunity to pioneer and dominate an entire industry with the advancements of Artificial Intelligence and Machine Learning will enable innovation to surpass all previous growth trajectories.
In this breakout session, Solon will explore how AI can be a catalyst that enables a startup to dominate distributing innovative technologies to market faster than ever before, as well as the challenges that come with it.

Moderator

SOLON ANGEL

Managing Partner

Fresh Founders

JOELLA ALMEIDA

CEO & Co-Founder

MedEssist

November 16, 2023

11:20 AM - 11:55 AM EDT

Room 210 2023-11-16 35 MINS

From Startup to Scale-up: Expert Advice on Efficiently Scaling a Tech Company

Jacob will explore how he has built and led teams as an internal operator and now as an external recruiter. He has successfully hired over 2000 employees for various startups and continues to recruit hundreds more as a "consultative recruiter for tech".

The journey of scaling up from 5 to 25, 25 to 50, and beyond all have their own unique challenges and triumphs. In this session, you'll learn when to bring on your first HR professional, how to effectively leverage your network, what to look for in your key hires and how to minimize churn as you scale up.

JACOB LANYADOO

President & Co-Founder

TechBonjour

11:20 AM - 11:50 AM EDT

Room 213/215 2023-11-16 30 MINS

Life After Raising $25 Million in Series A

Join Co-Founder & CEO of Knak, Pierce Ujjainwalla, for an exclusive session on what to expect after successfully securing $25 million in Series A funding. Gain insights into the challenges, triumphs, and pivotal decisions that shape a company’s path post-Series A. You'll hear about strategies, pivots, and lessons learned along the way, providing a roadmap for entrepreneurs and leaders navigating similar milestones.

Moderator

WILLIAM JOHNSON

Founder

Vancouver Tech Journal

PIERCE UJJAINWALLA

Co-Founder & CEO

Knak