Practical Product Positioning: A foolproof framework for nailing your SaaS positioning

Name: Practical Product Positioning: A foolproof framework for nailing your SaaS positioning
Start: 2023-11-15 14:25:00
End: 2023-11-15 15:00:00

November 15, 2023 • 02:25 PM – 03:00 PM

Room 213/215

Speaker

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Jess Petrella

Director of Product Marketing Unbounce

Tactical Breakouts

This talk focuses on the importance of product positioning in the SaaS industry and offers strategies and best practices for differentiating products from competitors. Jess can discuss how to identify unique value propositions, target specific customer segments, and craft compelling messaging to stand out in a crowded market.