Event category: Product

Events

November 17, 2022

02:55 PM - 03:30 PM EDT

Room 214 2022-11-17 35 MINS

The Product Led Sales Playbook

Dooly ranked No. 6 in the fastest-growing products list in 2022, ahead of other paragons of the PLG movement - ClickUp, Figma, Miro, Gong and Airtable. And Dooly's net revenue retention sits at an impressive 162%. How? Product Lead Sales (PLS).

More companies today are choosing to go Product-Led than ever before, but there’s a dirty little secret: The best PLG companies ALL have sales teams. And those top PLG companies have been practitioners of Product-Led Sales for a few years now, but education on the topic remains scarce. Until now.

Join, Co-Founder and CEO of Dooly, Kris Hartvigsen as he sits down with Sandy Mangat, Head of Marketing at Pocus to spill the tea on all things PLS.

KRIS HARTVIGSEN

CEO & Co-Founder

Dooly

SANDY MANGAT

Head of Marketing

Pocus

12:30 PM - 01:20 PM EDT

Level 2 2022-11-17 50 MINS

Food for Thought

A 30-minute deep conversation with someone at a conference will set you up for years to come!

Food for Thought is designed around connections and discussions. Meet cool, highly relevant people, learn from your peers who have already solved the issues you’re working on and share your learnings with others!

11:05 AM - 11:40 AM EDT

Room 214 2022-11-17 35 MINS

Product Market Fit & How to Know You’ve Hit Traction

You’ve likely heard of the mythical, illusive, yet important milestone in the startup growth lifecycle: Product-Market Fit. In this session, you’ll hear from Founders, Chris Noble and Elizabeth Bourdeau as they discuss their journey achieving Product Market Fit. You’ll learn, Why product-market fit is not just up to marketing, why product (and engineering) also needs to be laser-focused on this pursuit, how to measure product market fit, how to unpack what happens when you achieve product-market fit and the lessons learnt from the wins and losses on their startup SaaS journeys.

Moderator

NICK QUAIN

VP, Venture Development

Invest Ottawa

CHRIS NOBLE

CTO & Co-Founder

Penny AI

ELIZABETH AUDETTE-BOURDEAU

CEO & Co-Founder

Welbi

November 16, 2022

12:00 PM - 12:50 PM EDT

Level 2 2022-11-16 50 MINS

Food for Thought

A 30-minute deep conversation with someone at a conference will set you up for years to come!

Food for Thought is designed around connections and discussions. Meet cool, highly relevant people, learn from your peers who have already solved the issues you’re working on and share your learnings with others!