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How To “Micro-Pivot” Your Startup Toward A More Profitable Path

Bringing on new leadership is a tough choice for any startup. But that new leader is also in a tough spot—do they come in guns blazing to overhaul the organization or take a different approach? For Vince Kadar, the decision was to work a little more slowly. Speaking with SAAS NORTH, Vince explained more about his “micro-pivot” strategy and how it helped Polymath turn from almost zero revenue to more profitable growth.
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How To Write Your Own Job Description As A Founder In A Scaling Company

When you start a company, titles don’t matter much—everyone does everything. But as the company matures, you have to figure out where you fit. This is what Helen Kontozopoulos went through when she created a completely new role for herself within her company, ODAIA Intelligence. Speaking with SAAS NORTH after her conference talk, Helen shared more about how to build your own job description as your startup grows.
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3 Questions That Remove People-Pleasing From Your Customer Discovery

Every startup has to talk to customers. But people often lie for the sake of not hurting your feelings. While noble, it’s useless to startup founders—you need honest conversations. After her conference talk at SAAS NORTH, growth marketing expert and Growclass founder Sarah Stockdale shared the three questions she asks to bring honesty and remove people-pleasing from customer discovery conversations.
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How To Cultivate Resilience As A Founder (From An Exited Founder Turned VC)

Hello to Canada’s SaaS Community, Resilience is an often-talked about term in the startup world, but definitions may vary. For…
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How To Break The Startup Chicken-and-Egg Problem Of Enterprise Sales

Hello to Canada’s SaaS Community, If you want enterprise customers, you need to understand how you help them grow. Yet…
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Five Things Founders Need To Consider Before Diving Into AI

Hello to Canada’s SaaS Community, The right way to use AI is any way that delivers value for your business.…
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The Details Behind 5 Successful Lead Generation Strategies

Hello to Canada’s SaaS Community, Lead generation is a tricky thing. You want to be everywhere, but have to conserve…
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Four Ways To Guide Your Startup Through The “Expansion Stage”

Hello to Canada’s SaaS Community, Once you’ve achieved the first inklings of product-market fit (whether confirmed by Sean Ellis or…
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How To Identify The Right Productivity Metrics To Track In Your Startup

Hello to Canada’s SaaS Community, Measurement doesn’t need to be complicated. Unfortunately, though, brainstorming a million complex metrics is easier…
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