SAAS NORTH PITCHFEST

Welcome to PITCHFEST 2025

Presented by Norton Rose Fulbright, PitchFest is where the most promising startups take the spotlight. Every year, we showcase companies solving real problems with smart, scalable, and defensible models. Co-Sponsored by National Bank and WebMarketers.

Presented By:

This Year’s Focus: Future-Proof SaaS

With shifting buyers, evolving stacks, and crowded markets, futureproofing isn’t optional, it’s strategy.

This year, we’re spotlighting startups adapting with focus and creativity. Whether you’re rethinking pricing, streamlining ops, or pushing product limits, now’s the time to show what you’ve built.

Who Should Apply

We’re looking for SaaS and AI Native companies at the startup or scale-up stage — whether you’re building toward product-market fit or entering early growth. If you’re tackling real problems with modern tools and models, this is for you. Open to both Canadian and international applicants.

What To Expect

With the exciting addition of our new “Gateway” Qualifying Pitch Stage, more companies than ever will take the spotlight to pitch live in front of our judges this year!

Finalists will gain:

  • A chance to win the $10,000 cash prize 
  • Opportunity to win additional in-kind support (WebMarketers will provide the winner a hands-on GTM Strategy tailored for startup and scale-up tech companies)
  • Exposure to top SaaS investors, media, and partners
  • Real-time feedback and high-impact connections

Pitch. Learn. Network. Grow.

Make sure to check your inbox for the full application (Step 2). You have 10 business days to fill it out to be considered!

Hear From Our Past Winners

Participating in the SAAS NORTH PitchFest was an incredible experience. It was a fast-paced, high-energy event that allowed us to get our message out in front of a large & attentive audience. And in addition to the generous prizes, our participation translated into significant positive press coverage … I strongly recommend participating in this event!

Bruce Ford
Celestra Health Systems

The SAAS NORTH PitchFest was an unforgettable showdown, incredible exposure against fierce competition. I highly recommend getting out there, pitching and going for the prize!

Kibby Pollack
Enurgen

SAAS NORTH was AMAZING! As a tech founder, there were so many rich opportunities to connect with quality investors, inspiring tech founders, and invaluable supporters of the eco-system at large. The Conference created opportunities to bridge new relationships and deepen existing ones. It was a truly unforgettable conference that I plan to attend every year!

Yvette Wu
Yield Exchange

Winning the PitchFest at SAAS NORTH definitely opened a lot of doors for us, being able to speak to such a large public about our startup and having access to the networking that happens on the event, was pivotal for the growth of our company in Canada

Ingrid Polini
SafetyDocs

Early Bird Sale On Now!

Early Bird passes available until September 25. Don’t miss out!

Save over $400!

GET YOUR SAAS PASS
Regular $1,199

$725*/person

*When you bring 3+

But Wait, There’s More!

2025 Features

Get more from your SAAS NORTH experience with curated sessions, hands-on breakouts, and exclusive networking.

Program Overview

For the first time, SAAS NORTH launches with a theme and it’s all about helping founders stay ahead in an AI-driven world.