Welcome to SAAS NORTH!
SAAS NORTH celebrates 10 years of scaling Canadian SaaS! Since 2016, we’ve stayed true to our mission: helping founders and their teams learn, network, and grow. Now the country’s largest in-person SaaS community, SAAS NORTH is the place to be if you’re serious about building a breakout company.
This year, the future’s coming in fast — and we’re ready for it.
With AI reshaping everything from product to pricing, and the market more unpredictable than ever, the stakes (and opportunities) are high. Whether you’re navigating new buyer behaviors, fighting Same-SaaS Syndrome, or figuring out how to scale without breaking your culture, we’ve got you covered.
You’ve got questions. We’ve got the tactics, stories, and strategies to help you future proof your SaaS and have a good time doing it.
This Year’s Focus: Future-Proof SaaS in the Age of AI
For the first time, SAAS NORTH launches with a theme and it’s all about helping founders stay ahead in an AI-driven world.
From GTM to product, we’ll dive into real strategies, tools, and frameworks that SaaS leaders are using to adapt, scale, and thrive with AI.
Conference Tracks
Product, Customer Success & Innovation
Sales, Marketing & Company Building
Leadership, People & Culture
Finance, Fundraising & Exits
What You’ll Learn in 2025
The State of SaaS
AI is the new standard, learn where SaaS is going next.
Same-SaaS Syndrome
How to stand out in a saturated market or risk fading out.
Nail The Niche
Use AI to hyper-personalize products and target exact audiences.
Product-Market Fit Collapse
Why PMF is more fragile than ever and how to stay ahead.
AI Best Practices
From prompt design to compliance, real tools and frameworks.
New Pricing Economics
Rethink pricing for AI-era value delivery.
Future-Ready Hiring
What teams look like when AI takes the wheel.
Scaling For Longevity
Drive growth without losing what makes you different.
AI in M&A
Faster, smarter deals through AI-driven diligence.
AI Unleashed
Real demos: AI agents, vibe coding, PLG accelerators.
Fail Fast, Win Big
Make AI your R&D sandbox.
Upskilling Teams
Build an AI-literate, future-ready team.
The Rise Of Tiny Teams
Small teams. Massive output. AI makes it possible.
SEO At Scale
Use LLMs to crush discoverability.
“SAAS NORTH is the best place to learn, scale, and raise capital. If you’re building a SaaS company, there’s no better event to connect with investors and seize funding opportunities.”
—Neil Patel, Co-Founder, Neil Patel Digital
Like this headline, everything is better with more SaaS.
This November, you and your team will travel to Canada’s Capital* for a transformative professional experience at SAAS NORTH. Yes, we used the word transformative. It’s a business conference, it needs business words.
*For any of our American friends reading this, Ottawa is the capital of Canada, not Toronto.
Regular $1199
$599*/person
*When you bring 3+. Super Early Bird passes available until June 20. Don’t miss out!
VIEW 2025 STEERING COMMITTEE
Well, slightly better than you because they are on this special committee. But, otherwise, yeah basically just like you – a group representing diverse and innovative companies across Canada’s SaaS ecosystem!
