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The Confidence Tax: What AI Is Costing SaaS Founders Who Think They Know Their Numbers

November 05, 2026 • 2:35 PM – 3:10 PM
Room 210

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Tactical Breakouts
Capital & Economics

Ask a SaaS founder if they know their numbers and they’ll say yes. New national data says they’re actually more right than most — SaaS and tech businesses out-budget and out-discipline nearly every other small business in Canada. That’s the flattering part. Here’s the catch: AI is moving faster than the financial systems built to track it — pricing shifts monthly, margins move with it, capital conversations that used to be simple aren’t anymore — and even the best-run companies are discovering their books were built for a version of the business that no longer exists. This session opens with fresh, first-time-public data on exactly where that gap sits, then puts three vantage points in the room to fight it out: the person living the numbers day to day, the person who sees where the financial wiring snaps under pressure, and the person deciding who gets funded and why. Expect disagreement. Expect founders to leave less confident and more accurate.