Niche, Nimble, and AI-Native: How Vertical SaaS is Winning the SMB Market
The SaaS giants may chase enterprise, but the real battleground? SMBs—small, scrappy, and ready for smarter tech. In this lively panel, founders and experts unpack how Vertical SaaS companies are thriving by going deep, not wide—building AI-driven products laser-focused on the needs of niche markets. From coffee shops to trades to legal tech, hear how they’re cracking the Product-Market Fit puzzle, future-proofing with AI, and unlocking unexpected growth in places others overlook.