Product Pricing & Monetization


Ria Bhavnani helps to lead the Product Monetization team at Shopify, with a focus on Shopify Payments and Retail. Her work involves helping product teams define the business model for new products, scaling pricing to new markets as well as identifying pricing optimization strategies to deliver increased value for Shopify and its merchants. Prior to joining Shopify, Ria worked in Ernst & Young’s assurance practice where she obtained her Chartered Professional Accountant Designation (CPA).