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Sabrina Fitzgerald

PwC National Capital Region & PwC Canada

Sabrina is the National Technology Sector leader at PwC Canada as well as the Managing Partner of the National Capital Region and is based out of Ottawa. As Technology leader, Sabrina is responsible for leading a large team of passionate technology sector partners and teams to help out clients grow,scale and create value for their businesses.

With over two decades at PwC in both the public and private company spaces, Sabrina has worked with businesses of all sizes, in industries ranging from technology and real estate to manufacturing and retail. Sabrina’s focus areas include mergers and acquisitions, succession and estate planning, remuneration strategies, corporate reorganizations, and corporate and personal tax integration.

Sabrina speak’s regularly on innovation, disruption, and the Fourth Industrial Revolution, and has authored several articles in PwC’s Wealth & Tax Matters publication and Canadian Tax Foundations. She specializes in helping companies maximize value, from structuring business and family affairs so that owners are ready for an exit, to tax minimization strategies and estate planning.

As an active member of the community, Sabrina also is on the Executive of YPO-Ottawa Chapter, Committee for Gender Equality at the Ottawa Board of Trade, and have served as a board member for Canada’s Technology Triangle and The Centre of Family Business and Greater Kitchener Waterloo Chamber of Commerce. Previously, she was Chair of the Board of Directors for the Greater Kitchener Waterloo Chamber of Commerce.

My Sessions

Breakout: How Management Teams Use Metrics to Drive High Performing Cultures

Room 208

Establishing a common understanding of culture and the metrics to quantify it becomes more challenging as your company grows and you have more moving parts. Alignment around vision, strategy and shared behaviors are foundational to scaling sales, teams and performance. Then you need to get everyone moving in the agreed upon direction with minimal friction and […]

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