Francis Brero is the co-founder and Chief Revenue Officer of MadKudu, the leading marketing operations platform for B2B. As a college math major, he has always strived to leverage his passion for numbers to drive growth. For the past 10 years, Francis has helped marketing teams increase sales by using customer data. His years of experience led him to advise marketing strategies and tactics at companies like Slack, Shopify and IBM.
It is not enough anymore for a product to deliver, but how to introduce new features, sustaining engagement levels, and providing on-going support are central to a successful Product-Led Growth strategy. This session will dive into tried and tested practices for scaling, addressing growth challenges and pitfalls in marketing and customer retention. Join Wes Bush, […]