Event category: Leadership, People & Culture


November 16, 2023

10:40 AM - 11:15 AM EDT

Room 213/215 2023-11-16 35 MINS

From Burnout to Bliss

Startups are rollercoasters. CEOs and leaders face extreme highs and lows. A veteran CFO, VC, and coach, Mark MacLeod has seen it all. Failure is expected, but personal failure shouldn't be. Happy, healthy leaders build lasting companies. Mark shares strategic insights and practical habits for sustainable success in this talk.

09:30 AM - 10:00 AM EDT

BetaKit Keynote Stage 2023-11-16 30 MINS

Shaping the Future of Work: An Inside Look at GSoft

In a world where change is the only constant, effective change leadership is crucial for organizations to thrive. Join us for an enlightening conversation with Simon De Baene, the Co-founder & CEO of Workleap (formerly GSoft), as he shares his wealth of knowledge and experience. During this engaging discussion, Simon will share insights on the future of work in Canada and explore GSoft's unique culture and recognition as one of Canada's Best Managed Companies. Simon will also discuss strategies, best practices, and real-world examples that have enabled Workleap to remain agile and innovative to drive success. Dive into GSoft's innovative approach to redefining the future of work!

November 18, 2021

01:15 PM - 01:50 PM EDT

Room 213/215 2021-11-18 35 MINS

Don’t Let Rejection Rule You… Let it Fuel You

7 Steps to Leverage Pain to Unlock Personal & Professional Growth 

90% of startups fail and the founders behind them often silently struggle with extreme stress, anxiety, depression, and burnout.  

While mental health isn’t a topic that’s readily discussed when it comes to entrepreneurship, it is vital to the success of any startup.  

 In this session, Lloyed Lobo, Co-founder, and President of “Soonicorn” Boast.AI shares 7 steps entrepreneurs can use to turn pain into personal and professional happiness from his experiences as a gulf war refugee, 2x failed startups, and almost dying due to COVID-19. 

 Specifically, Lloyed will share: understanding and preparing for the types of rejection and failure, tactical strategies for navigating anxiety and stress, how to build a support network, how to share safely and vulnerably, how to disassociate yourself from attachment, how to refocus and re-energize when you’re backed into a corner and best practices for peak mental, physical, and business performance.


Co-Founder & President


11:10 AM - 11:45 AM EDT

Room 213/215 2021-11-18 35 MINS

Your DIY Guide to DEI: Taking Strategies for Inclusion from Idea to Action

As companies strive to elevate diversity, equity, and inclusion (DEI) as an organizational core value, many struggle with how to implement change at a systemic level. DEI practitioners Sage and Sharon will help to unpack this complex challenge and share tactical tips on how to integrate DEI as a functional and integrated part of your business structure by addressing specific issues with processes and systems in the day-to-day of your business, operations, and culture. 


Founder & CEO



Founder & CEO


07:45 AM - 08:45 AM EDT

Room 213/215 2021-11-18 60 MINS

The Talent Magnet Breakfast


According to the job search company Monster, as many as 95% of employees consider changing jobs, 92% even across industries. Even if the actual numbers will not reach such astronomical heights, the writing is on the wall. The employer-employee dynamic is fractured, and many companies are in breach of the Psychological Contract without even realizing it. This eye-opening presentation will help you understand how this dynamic impacts your organization and how it makes your employees vulnerable to poaching from competitors or quitting of their own volition. Michael will share with you a proven method you can start implementing immediately to minimize the exodus of hard-to-replace talent and lay a foundation of trust.  


Managing Partner, Human Insight Group


November 17, 2021

12:15 PM - 12:50 PM EDT

Tradeshow Floor 2021-11-17 35 MINS

Food For Thought – People & Culture Challenges are on the Table

Join small groups of peers in a working lunch featuring fun, fast-paced & tactical discussions led by experts on hot topics that matter to you. RSVP now and self-select which table to join onsite!

Total Rewards & Employee Value Proposition – With the shift in focus to employee wellness, work flexibility, etc. many organizational leaders are reviewing their total reward programs and where they’re making their investments. They’re asking themselves “How can we better meet this value prop?” 

New requirements for leaders as it relates to virtual talent – With the expansion of the talent pool to include virtual employees outside of the geographic office location, leaders have a set of new requirements. Everything from learning how to lead hybrid teams, to employee engagement, etc. 

Competition for talent in a virtual space – With many organizations expanding their recruitment efforts virtually the competition to find and retain key talent is more fierce. Leading to questions like: How do I effectively recruit and find top talent virtually? How do I keep my local talent when they now have recruiters calling them from Silicon Valley? 

10:40 AM - 11:20 AM EDT

Room 213/215 2021-11-17 40 MINS

The Great Resignation: Attracting and Retaining Talent in Uncertain Times

The greatest challenge facing SaaS founders post-pandemic may have less to do with adjusting growth strategies and more to do with retaining team members, making them ‘talent poaching proof” and emulating a strong culture with hybrid/remote teams. People are not just changing jobs; they are shifting what they care about and leaving organizations that don’t meet expectations.    

In this session, hear innovative examples of how top companies have: Built cultures that fuel engagement and where team members can find meaning in their contribution, build top talent initiatives and strategic leadership development plans to retain employees who can grow their careers within your company and created connection amongst remote and hybrid teams.



Chief People Officer



VP People Operations



Senior Director, People & Culture


November 17, 2022

11:05 AM - 11:40 AM EDT

Room 210 2022-11-17 35 MINS

Pivoting From Recruitment to Retention: Employer Branding in a Down Economy

It's been a tough few months for tech employees, with a new round of layoffs hitting LinkedIn almost every week. While the instinct might be to lay low, this is exactly when brands need to double down — on their employees, job candidates, and customers. Shalina Patel, Senior Employer Brand Manager at Ada will share the importance of maintaining an authentic employer brand in times of crisis, and how it can drive business growth.


Senior Employer Brand Manager